Truly Bhutan Travel

Phone: +44 7444664146
Why Travel Bhutan With Truly Bhutan

Privacy Policy

This Privacy Policy applies to all persons using Truly Bhutan’s services. We will inform you about the nature, extent, and purpose of our company’s collection and use of your data. We respect your privacy and strive to comply strictly with the legal requirements for the processing of your data (EU Regulation No. 679/2016 (DSGVO), DSG 2000, DSG 2018, and TKG 2003). It will process all your personal information on this basis.
The contact person responsible for data processing is Aue Therchen. Chief Technical Associate at Truly Bhutan, reachable at, Tel. +97577111115.
By using our services and consenting to this statement, you confirm you are at least 14 years of age and can legally consent, or that your guardian or administrator has already given effective consent.
The following points provide a simple overview of what happens to your data when you book a trip with us. We can find more detailed information about data protection in our Privacy Policy listed under this text.
Personal data and information under Art.13 DSGVO

Your data, including, but not limited to,
  • your master data (Name, first name, address, email address, telephone number),
  • the data included in your travel documents (Passport number, passport data, date of birth, issuing authority, expiry date),
  • the data on payment methods and in connection with payments, in particular with debit cards, credit cards, and bank cards.
  • the destinations, hotels, duration of stay, contact persons, conditions, special services, health data, frequent flier number, and
  • Special categories, such as data on health, dietary specifications, special needs, and marriage/partnership status, will be required for our services.
  • This, in particular, includes bookings for trips, tour guides, Tour leaders, hotels/camps/lodges, restaurants, wellness treatments, rental vehicles, transfers, flights, registrations, insurance, events, tours and excursions, accreditations, vouchers including customer deposit, billing, and verification (B2B, B2C, FIT).

For these purposes, we store, process, and, as far as necessary, transmit data to third parties, including service providers in third countries as processors for travel bookings, software, and agency services.

We do not use profiling and automated decisions.
The legal basis for the data processing procedures is:
  • fulfilling our pre-contractual and contractual obligations to you,
  • The consent provided by you,
  • legal or other obligations on our part (for example, documentation rights and duties within accounting, tax and customs law, contracts, reports, legal disputes, binding information for airlines) as well as § 96 TKG, and
  • Our legitimate interests (e.g. the improvement of our customer service, including direct advertising or the exercise of our legal interests).

The storage duration depends on the duration of our business relationship, the consent given by you, and the statutory retention and legal obligations applicable to us. We emphasize that, with regular cooperation, we intend to know the customer wishes that have already been conveyed to us well enough to achieve the best possible customer service and aim to satisfy you constantly.

Who handles data collection on this website?
Data processing on this website is carried out by Mr. Aue Therchen Technical Associate at Truly Bhutan reachable at, Tel. +9752365588.

How do we collect your data?

By visiting our website, your access data will be automatically collected and stored. This may include the page accessed; the files viewed, the date and time of access, the IP address of the user, data of the accessing computer, the browser, and the operating system, as well as the data volume and a notification of the successful access. We use this data for internal statistical purposes, to ensure the security of our offers, and to optimize them. If an unlawful act is suspected, we will examine the access data to secure evidence.

You primarily collected your data by giving it to us. This may be, for example, data that you enter in the contact form. By entering your data in one of our contact forms, you consent to the transmission, storage, and processing by us for the duration of this specific request. This is especially the case for any requests you send us via the contact form, chat, WhatsApp, and email. We require this data to process your request, and in these cases, also store your IP address for preserving evidence.

The data storage takes place as long as you or we must take care of any supplementary or subsequently asked questions. Our IT system automatically saved other data following a visit to our website. This includes technical data (e.g. internet browser, operating system, and time of access). It record automatically records this data when you access our website.

If you create a web account with us, we will provide you with contact data online. You carefully store your access data and ensure that no unauthorized persons access the account. We assume no liability for any unauthorized access that can be traced back to even partial misconduct on your part. It will only transfer your account data via an encrypted internet connection (HTTPS).

We assume no liability for losing data or third-party access to your data if we have followed the security measures required by the state-of-the-art. The legal basis for data processing is your consent, our pre-contractual and contractual obligations to you, our legitimate interests and legal obligations of all kinds, and § 96 TKG.

What do we use your data for?

We collected part of the data to ensure flawless performance on the website. Other data can analyze your user’s behavior.

What are your rights regarding your data?

You may get free information about the origin, recipient, and purpose of your stored personal data. You also have a right to request the correction, blocking, or deletion of this data. For further questions on this or data protection, you can contact us at the address listed in the empiricism. You have a right to appeal to the competent supervisory authority.

Analysis tools and third-party tools When you visit our website, it can statistically evaluate your surfing behavior. This mainly takes place using cookies and so-called analysis programs. The analysis of your surfing behavior remains anonymous; it cannot be traced back to you. You can object to or prevent this analysis by leaving certain tools unused. We can find detailed information on the Privacy Policy. You may object.

We can transfer your personal information.
  • Within the company, considering the permitted uses,
  • To processors (e.g. our electronic advertising as newsletters) who have committed themselves to effective privacy standards, or
  • To third parties involved in the provision of the services you request (e.g. overseas booking transactions).

Should compliance with European data protection standards not be possible–if, for example, standard contractual clauses, adequacy decisions, or certifications are not guaranteed in the specific case–we will inform you in good time and get the consent from you.

For more information, please contact us at

Data Protection

The operators of this website take the protection of your data seriously. We treat your data with confidentiality and under the statutory data protection regulations, as well as this Privacy Policy. If you use this website, various personal data will be collected. Personal information is information that identifies you. This Privacy Policy explains what information we collect and what we use it for. It also explains how and for what purpose this happens.

Please note that data transmission over the Internet (e.g. communication via email) may have security flaws. Complete protection of the data from access by third parties is not possible. Information about the responsible authority

The responsible authority for data processing on this website is:

Aue Therchen,



Taba Wom-6,

Kinley Penjor Building,

Flat No | 08

Taba, ThimThrom,

Thimphu Bhutan | 11001

The responsible authority is the natural or legal person who, alone or together with others, decides on the purposes and means of processing personal data (such as names, email addresses, etc.) For more information about your rights as an affected party, please contact us at are happy to help.

Revoking your consent to data processing

You can request information about your data stored by us for free. As an affected party, you also have the right to revocation, information, deletion, rectification, limitation, and transfer of your data, given that there is no legal duty of retention on our part. A message by email to us is sufficient. The legality of the data processing carried out before the time of revocation remains.

Right of appeal to the responsible supervisory authority

With violations of the data protection law, the person concerned may appeal to the responsible supervisory authority. The responsible supervisory authority for data protection issues is the state’s Data Protection Officer for the state in which our company is based. For complaints, the responsible supervisory authority is the Bhutan Data Protection Authority (BDPA), Thimphu, 11001 Bhutan.

SSL or TLS encryption.

This website uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or requests that you send to us as a site operator. You can recognize an encrypted connection by the change in the address line of the browser from “HTTP: //” to “HTTPS: //” and the lock symbol in your browser line. If it enabled the SSL or TLS encryption, they cannot read the data you have submitted by third parties.

Information, Blocking, Deletion

You may free information on your stored personal data, their origin, and recipient and the purpose of the data processing, and a right to rectification, blocking, or deletion of this data. For further information on personal data, please contact us at

Objection to advertising mail

We prohibit the use of the contact data, published as part of our duty to publish an imprint, to send unsolicited advertising and information materials. The operators of this website expressly reserve the right to take legal action in the event of the unsolicited sending of advertising information, for example through spam emails.

We use Cookies, which are minor elements of texts used to store information in web browsers. It recognizes cookies on your next visit to our website and contributes significantly to speeding up loading and making access to our offers comfortable for you. The information recognized and stored by cookies is used for your recognition, but also for the analysis of your user behavior. Your information will be stored on the server of the respective provider, who has committed himself as a processor to us and complies with the effective data protection standards.

Cookies do not harm your computer and do not contain viruses. Cookies make our offer more user-friendly, effective, and secure. Most of the cookies we use are so-called “session cookies”. It automatically deleted them after you visited the website. Other cookies remain stored on your device until you delete them. These cookies allow us to recognize your browser the next time you visit. After you have visited our website, cookies remain stored on your device, unless you refuse them from the outset or you do not actively delete cookies. The disabling of cookies may affect the functionality of our websites. You can prevent the storage of cookies in the setting of your browser software.

Here, however, we would like to point out that you may not use all the features of our website. You may also prevent the forwarding of the data (including IP address), created through the Cookie and your visit to our website, by downloading and installing the browser plugin available on the website However, the plugin is only available for certain browser programs.

You can set your browser so that you are informed about the setting of cookies and allow cookies only in individual cases, which excludes the acceptance of cookies for certain cases and enables the automatic deletion of cookies when closing the browser. Deactivating Cookies may lead to an inhibited functionality of this website.

Cookies that are needed to carry out the electronic communication process or to provide certain functions that you wish to use (e.g. shopping cart function) are saved based on Art. 6 para. 1 lit. f DSGVO.

The website operator has a legitimate interest in the storage of cookies for the technically error-free and optimized provision of his/her services. Other which are stored cookies (e.g. cookies for analyzing your surfing behavior), will be treated separately in this Privacy Policy.

Third-party providers

We also use third-party content on our website to make our website as informative and convenient for you as possible. This includes, for example, Google Maps, RSS-Feeds, or YouTube. For technical reasons, these third parties receive your IP address. We do not have any influence on the usage of the data by third parties. Here, we refer to the privacy statements of the respective provider.

Server log files

The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

  • Browser type and version
  • Operating system
  • Referrer URL
  • Host name of the accessing computer
  • Time of the server request
  • IP-Address

It will not merge this data with other data sources.

The basis for data processing is Art. 6 para. 1 lit. b DSGVO, which allows the processing of data to fulfill a contract or pre-contractual measures

Contact form

If you send us inquiries via the contact form, your details from the form, including the contact details you provided there, will be stored to process the request and in case of follow-up questions. We will not share this information without your consent. The processing of the data entered in the contact form is therefore only based on your consent (Art. 6 (1) lit. DSGVO). You can revoke this consent. For this, send a message by email to The legality of the data processing carried out before the time of revocation remains.

The information you provide in the contact form will remain with us until you ask us to delete it, revoke your consent to the storage, or the purpose for data storage becomes void (for example, after your request has been processed). Mandatory statutory provisions–especially retention periods–remain unaffected.

Registration on this website

You can register on our website to use additional features. We only use the data entered to use the respective offer or service for which you have registered. The mandatory information requested during registration must be fully given, otherwise, we will reject the registration.

For important changes, such as the offeror for technical changes, we use the email address specified during registration to inform you.

The processing of the data entered during registration takes place based on your consent (Art. 6 (1) lit. DSGVO). You can revoke your consent. An email to us is sufficient. The legality of the data processing carried out before the time of revocation remains.

It will store the data collected during registration will subsequently delete us as long as it registers you on our website and. Legal retention periods remain unaffected.

The comment function

Besides your comment, the comment function on this page will also contain information about when the comment was created, your email address and, if you do not post anonymously, the username you selected.

IP address storage

Our comment function stores the IP addresses of the users who write comments. Since we do not check comments on our site before publication, we need this information to act against the author in case of infringements such as insults or propaganda.

Storage duration of comments

The comments and related data (e.g. IP address) are stored and remain on our website until it has completely deleted the commented content or it must delete the comments for legal reasons (e.g. offensive comments).

Legal basis

We store the comments because of your consent (Art. 6 (1) a DSGVO). You can revoke your consent. An email to us is sufficient. The legality of the data processing carried out before the time of revocation remains.


 (Like & Share-Button)

Plugins of the social network Facebook are integrated into our website, operated by the companies California Avenue, Palo Alto, CA 94303, USA. The Facebook logo or the “Like-Button” (“Like”) can recognize the Facebook plugins on our site. We can find here an overview of the Facebook plugins:

When you visit our pages, the plugin establishes a direct connection between your browser and the Facebook server. Facebook then receives the information that you have visited our site with your IP address. If you click on the Facebook “Like-Button” while it logs you into your Facebook account, you can link the contents of our pages to your Facebook profile. As a result, Facebook can assign the visit to our pages to your user account. We point out that we, as the provider of the pages, are not aware of the content of the data transmitted and its use by Facebook.

We can find further information on the Privacy Policy on Facebook at Facebook Data Policy and Meta Privacy Policy

For technical reasons, Facebook receives your IP address. We do not influence the use of this data on Facebook. We refer to the privacy statements of Facebook, in particular the information available at facebook help.

This also gives you information on how to use your browser to block Facebook social plugins.

If you oppose Facebook linking your visit to our website with your Facebook user account, please log out of your Facebook user account.

Twitter Plugin

We integrated plugins of the social network Twitter into our website. Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA provides this function. By using Twitter and the “Retweet” function, it will link to the websites you visit on your Twitter account and share with other users. By doing this, it also transferred data to Twitter. We point out that we, as the provider of the pages, are not aware of the content of the transmitted data and its use by Twitter. We can find further information on the Privacy Policy on Twitter at:

Your privacy settings on Twitter can be found and changed in the account settings at

Instagram Plugin

Our website uses functions from Instagram. The provider is Instagram Inc., 1601 Willow Road, Menlo Park, CA 94025, USA.

If they logged you into your Instagram account, you can link the contents of our pages to your Instagram profile by clicking on the Instagram button. This allows Instagram to link the visit to our website with your user account. We point out that we, as the provider of the pages, do not receive knowledge of the content of the transmitted data and its use by Instagram.

We can find further information in the Privacy Policy on Instagram at:

Google Analytics

This website uses functions of the web analytics service, Google Analytics. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Google Analytics uses so-called ‘Cookies’. These are text files that are stored on your computer and that allow an analysis of the use of the website by you. We usually transmit the information generated by the cookie about your use of this website to a Google server in the USA and stored it there.

We stored google Analytics cookies based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior to optimize both its website and its advertising.


We have enabled the IP-anonymization function on this website. As a result, Google will shorten your IP address within the member states of the European Union or other countries in the European Economic Area before transmission to the United States. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, compile reports on website activity, and provide other services related to the website and internet usage to the website operator. It will not merge the IP address provided by your browser as part of Google Analytics with other Google data.

Objection against data collection

You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set to prevent your data from being collected on future visits to this site.

For more information about how to handle user data on Google Analytics, see the Google Privacy Policy:

Order processing

We have entered a data processing agreement with Google and are fully implementing the data protection authorities’ requirements when using Google Analytics.

Google Analytics Remarketing

We use Google Analytics, a web analytics service by Google Inc. 1600, Amphitheatre Parkway, Mountain View, CA 94043, USA. Google Analytics uses Cookies. It usually transmits the information about your user behavior generated by the cookie to a Google server in the USA and stored there. Your IP address will first be shortened within the European Union and thus anonymized, or at least pseudonymized. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there.

It will not merge the IP address provided by your browser as part of Google Analytics with other Google data. This feature allows the Google Analytics remarketing ad groups to be linked to the cross-device features of Google AdWords and Google DoubleClick. Through this, interest-based, personalized advertising messages, that have been customized based on your previous usage and browsing behavior on one end device (e.g. cell phone), may also be displayed on another end device (e.g. tablet or PC).

Once you have given your consent, Google will associate your web and app browsing history with your Google Account. That way, the same personalized advertising messages can appear on any device you sign in to with your Google Account.

To support this feature, Google Analytics collects Google-authenticated IDs of users who are temporarily linked to our Google Analytics data to define and create audiences for cross-device ad promotion.

You can permanently opt out of cross-device remarketing/targeting by turning off personalized advertising in your Google Account. Follow this link:

The aggregation of the collected data in your Google Account is based solely on your consent, which you can submit or revoke on Google (Art. 6 Abs. 1 lit. a DSGVO). Data collection operations that are not merged with your Google Account (for example, because you do not have a Google Account or have opposed the merge) are based on Art. 6 Abs. 1 lit. f DSGVO. The legitimate interest arises from the fact that the website operator has an interest in the anonymous analysis of the website visitors for advertising.

In this context, please also pay attention to the Privacy Policy of Google, in particular, the information available under the following two links:

• and


Google AdWords and Google Conversion-Tracking

This website uses Google AdWords. AdWords is an online advertising program by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States (“Google”).

As part of Google AdWords, we use so-called conversion tracking. When you click on an ad served by Google, it set a conversion tracking cookie. Cookies are small text files that the Internet browser stores on the user’s computer. These cookies lose their validity after 30 days and are not used for the personal identification of the users. If the user visits certain pages of this website and the cookie has not expired yet, Google and we can recognize that the user clicked on the ad and was redirected to this page.

Each Google AdWords customer receives a different cookie. We cannot track the cookies through the websites of advertisers. The information gathered using the conversion cookie is used to generate conversion statistics for AdWords advertisers who have opted for conversion tracking. The customers can see the total number of users who clicked on their ad and were redirected to a conversion tracking tag page. However, they do not receive information that identifies users. If you do not want to take part in tracking, you can opt out of this by easily disabling the Google Conversion Tracking cookie through your Internet browser under User Preferences.

It will not include you in the conversion tracking statistics.

The storage of “conversion cookies” is based on Art. 6 Abs. 1 lit. f DSGVO. The website operator has a legitimate interest in analyzing user behavior to optimize both the website and its advertising.

More information on Google AdWords and Google Conversion-Tracking can be found in Google’s Privacy Policy:

You can set your browser so that you are informed about the setting of cookies and only allow cookies in specific cases, exclude the acceptance of cookies for certain cases or enable the automatic deletion of cookies when closing the browser. Disabling cookies may limit the functionality of this website.

Facebook Pixel

Our website uses Facebook’s Tracking Pixel as a conversion measure, provided by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”).

This way, it can track the behavior of the website visitors after it has redirected them to the provider’s website by clicking on a Facebook ad. As a result, the effectiveness of Facebook advertisements can be evaluated for statistical and market research purposes and future advertising measures can be optimized.

The collected data is anonymous to us as the operator of this website. We cannot conclude the identity of the users. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible. Facebook can use the data for its advertising purposes, under the Facebook data usage directive. As a result, Facebook can enable ads to be displayed on and outside of Facebook. We can not influence this use of data as the site operator.

You can find more information on Facebook and your privacy security here:

You can also activate the remarketing feature “Custom Audiences” in the Ads Settings section at: You must log onto Facebook to do this.

Newsletter data

You are free to subscribe to our newsletter. The registration for the newsletter, for which you have to provide your email address and give your consent, cannot take effect until you confirm a link to the registration you receive by email. Further data is collected only voluntarily. We use this data only for the delivery of the requested information and do not pass it on to third parties.

In every newsletter you receive, you will find all the information you need to unsubscribe from the newsletter. For more information about our newsletters, please contact us at We will be glad to help.

The content of our website has been carefully prepared and checked several times, but we assume no liability for the topicality, correctness, and completeness of the information provided. Claims for damages for the use or non-use of the information or the use of incorrect or incomplete information are void. All offers are non-binding. We reserve the right to change, supplement or delete the offer or parts thereof without prior notice, as well as to temporarily or permanently cease publication of the website.

Ancillary copyright protects the content and programming of our website. Any duplication–including in extracts–and public reproduction, especially the copying of texts, graphics, and photos, is prohibited without our prior written consent.

The processing of the data entered in the newsletter registration form is based solely on your consent (Art. 6 Abs. 1 lit. a DSGVO). The granted consent to the storage of the data, the email address, and its reception of the newsletter can be revoked, for example, via the “unsubscribe” link in the newsletter.

The legality of the data processing carried out before the time of revocation remains.

The data given to us to get the newsletter will be saved by us and will be deleted after the cancellation of the newsletter. Data that has been stored for others with us (such as email addresses for the members’ area) remain unaffected.

Google Web Fonts

This website uses so-called web fonts provided by Google for the uniform representation of fonts. When you visit a page, your browser loads the required web fonts into your browser cache to display texts and fonts correctly.

To do this, the browser you use must connect to Google’s servers. As a result, Google learns it has accessed our website via your IP address. Using Google Web Fonts is in the interest of a consistent and attractive presentation of our online services. This makes up a legitimate interest within Art. 6 Abs. 1 lit. f DSGVO.

If your browser does not support web fonts, your computer will use a default font.

You can find more information on Google Web Fonts at and in Google’s Privacy Policy:

Google Maps

His site uses the mapping service Google Maps via an API. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

To use the features of Google Maps, it is necessary to save your IP address. This information is usually transmitted to and stored on a Google server in the United States. The provider of this website does not influence the data transmission.

Using Google Maps is in the interest of an attractive presentation of our online offers and simple traceability of the places shown on the website. This makes up a legitimate interest within Art. 6 Abs. 1 lit. f DSGVO.

For more information about how to handle user data, please refer to the Google Privacy Policy:


Please choose. Here you can change the settings of your Cookie preference.